Tuesday, June 30, 2015

Happy Birthday, Purple Butterfly Pages!


Hello everyone! 


Since June marks five years since I stated Purple Butterfly Pages, I wanted to answer some questions in this month's post that you have had about my book retail business, Purple Butterfly Pages, and recap the journey so far!


When I found out that Momma's book was going to be published in the summer of 2010 I was proud and ecstatic for my mother, but I did not know God was going to use me to get the book to readers worldwide. As a college freshman majoring in Applied Business at the time, I knew I could sell my mom's books. I knew her and her work, 'Alexandra: A Williams Family Journal', better than any other book retailer. My niche was knowing the personal side of 'Alexandra' and its author. I had a sales angle that nobody else had. I started Purple Butterfly Pages. I was not in any place to open a store front so I started a website. With a printed book, I realized I wanted to give its readers the opportunity to do more than purchase the book online and wait for it to arrive in the mail. Momma was willing to travel for book signings; so we set up dates around her home state of North Carolina and locally, in Georgia. For the next couple of years, I focused mainly on school while I continued to sell books.

"When I found out that Momma's book was going to be published I was proud and ecstatic for my mother. I did not know God was going to use me to get the book to readers worldwide."

Time to Grow


After the adverse ending of Momma's contract, I knew I could make her work as an author more than it had been. In deciding whether or not to reprint 'Alexandra' or to go straight to ebook, I decided to rerelease under a new title and published the book electronically. I expanded Purple Butterfly Pages with Purple Butterfly Publications and 'Their Inheritance' was born. I was going to publish Momma's book in ebook form! That publishing process involved finding the best ebook market for 'Their Inheritance'. I chose Amazon's Kindle. I found it the best fit for my company. The publishing process has been a learning experience as is any time of risk and growth. (Just like a caterpillar's transformation into a butterfly). By becoming a publisher, I added editing, layout designing, and a whole new level of marketing and promotions to my responsibilities.
I love doing it all. 

  For the Author

   I wanted to publish books because I saw the lack of control that an author can have over their     "child". Most publishing companies allow very little, if any, author involvement in the layout and  creative design of their books. I chose not to close out the author from her work. I believe in the vision of artists. To truly get the entire story and most beautiful results, I believe the author needs to be involved in most every aspect of their "child's" life changes. Momma was involved in the publishing process of her 'baby'. I am glad she was. I believe the readers of 'Their Inheritance' can feel a stronger connection and relate more to the story because the author was more involved in the creative processes.

To the Next Five years!


As I continue to work to spread 'Their Inheritance' to its worldwide market, I want to let everyone know what is coming up next. More books are in the works for Purple Butterfly Publications! The future of PBPublications will contain more stories from Stephanie Townsend Ayers a.k.a. Momma and other authors being added to the list of featured authors over the next several years.

"THANK YOU!" 

I thank you all for supporting me and my "featured author", Momma! To all of you I met at festivals, book signings, speaking events: Thank you! To everyone who has bought a book through Purple Butterfly Pages: Thank you! I could not attempt to make a difference in this world without the support of you all. Thank you for being a part of my Butterfly journey.

If I did not answer your question, so sorry! Ask me anytime!

Caitlin Ayers
Proprietor & Publisher
Purple Butterfly Pages & Purple Butterfly Publications
www.PurpleButterflyPages.com